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Shop Profile

Use the Shop Config page to maintain your merchant's storefront identity and preferences. The page is a single form with several sections.

Media​

  • Logo and Logo Full
  • Profile Picture
  • Cover Image

Information​

  • Shop Name and Shop Username
  • Email, Phone, Instagram, and Facebook
  • Shop Type — options: RETAIL, FOOD & BEVERAGE, BOOKING / SERVICE, DIGITAL, or RENTAL / SEWA (see Rentals)
  • Language (ENGLISH/INDONESIA) and Currency (IDR/USD)
  • Bio — the shop description with a rich text editor

Location​

  • Address, a cascading province → city → district → village selection, and postal code
  • latitude/longitude coordinates, a Use Current Location button, and an interactive map picker

Global Config​

  • Main Color — the storefront primary color (defaults to #4945FF) with a reset button. This color still applies on top of every theme
  • Storefront theme and POS theme — the visual style (fonts, corners, spacing, and layout) of the online storefront and the POS app, chosen separately. See Storefront & POS Themes
  • Home sections layout (previously Ecommerce Home Layout) — which sections appear on the storefront home page and in what order: Default, V2, V3, V4, or V5. It doesn't change the visual style; that's what the storefront theme does
  • Custom Domain (read-only) — links to the Custom Domain settings
  • Plan (read-only) — the active subscription plan
  • Use Stock Module and Multivendor — switches available depending on your subscription plan; if not included, an upgrade message is shown — see Billing
  • Watermark Product Images — a switch to watermark product images

Wording on your storefront​

The Wording on your storefront card in Shop Config replaces the words "seller", "service", and "address" that customers see, for every shop type. See Wording on Your Storefront.

Time zone​

The Time Zone card in Shop Config sets your shop clock. In the Dashboard app on your phone, the same setting is in the Time zone section of the Shop Profile screen.

Pick the zone your shop operates in:

OptionOffset from UTCAreas
WIB (Western Indonesia Time)UTC+7Sumatra, Java, West & Central Kalimantan
WITA (Central Indonesia Time)UTC+8Bali, Nusa Tenggara, Sulawesi, East, South & North Kalimantan
WIT (Eastern Indonesia Time)UTC+9Maluku, Papua
Otherdepends on the zonefor shops outside Indonesia: search for the city or region

Every shop starts on WIB. Existing shops stay on WIB until you change it. Below the options, Shop time now shows a preview. The time zone has its own Save time zone button and is saved separately from the main form's save button.

What follows the shop clock​

Etalasse decides "what time is it now" and "what day is it today" on your shop clock, not on the customer's phone or the server. This applies to:

  • Rentals: rental start and end dates and times, the pick-up (Mark picked up) and return (Return) times, the Due today card, and the automatic LATE flag when a rental passes its return time.
  • Booking Calendar: a session whose time has already passed on the shop clock can no longer be booked, from the customer channels or from POS.
  • Flash sales: the start and end date and time.
  • Coupons: the claim deadline and validity period.
  • Price rules: date ranges, days of the week, and time windows.
  • Order numbers: the date inside the order number is the date on the shop clock.

Example: a shop in Bali picks WITA. A flash sale set to end at 21:00 ends at 21:00 WITA, which is 20:00 WIB, for every customer wherever they are.

tip

Set the time zone before you create flash sales or price rules, or take rentals and bookings. If you change it later, check the schedules that are already running, because their start and end are now judged on the new zone's clock.

  • the shop name and username are correct
  • the logo, profile picture, and cover are current
  • the public email, phone, and social links are accurate
  • the address and map location point are correct
  • the time zone matches the shop's location (WIB, WITA, or WIT)
Shop Config page: Media, Information, Location with a map, Appearance with Main Color, storefront theme and home sections layout, Global Config, and the Save buttondashboard.etalasse.com/shop-configShop ConfigStorefront profile and preferencesMediaLogoProfile PictureCover ImageInformationShop NameKopi SenjaShop TypeFOOD & BEVERAGELanguageINDONESIACurrencyIDRLocationUse Current LocationJl. Kaliurang 12, YogyakartaAppearanceMain Color#4945FFResetStorefront themeClassicBoutiqueNoirHome sections layoutDefaultGlobal ConfigCustom Domaintoko.kopisenja.comPlanProSave123
Shop Config is one form: (1) Media, Information and Location on the left, (2) Appearance (Main Color, theme, home sections layout) and Global Config on the right. (3) One Save button stores it all.

Shop Config is one form: (1) Media, Information and Location on the left, (2) Appearance (Main Color, theme, home sections layout) and Global Config on the right. (3) One Save button stores it all.

After updating the profile​

  • the merchant brand should be more consistent across Dashboard-connected surfaces
  • customer-facing trust improves when the visible business information is complete
  • support and internal operations are easier when contact details stay current