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Getting Started

This page gives new merchants a practical setup sequence for Etalasse.

What to decide first​

Before configuring detailed features, confirm:

  • your business type — retail, F&B, booking-based, rental, digital, or multivendor (the shop type determines which features appear)
  • which Etalasse surfaces you will use first
  • what products or services you will sell
  • how you want customers to pay
  • whether you need delivery, pickup, or in-person selling
  • the right subscription plan — start on Free and upgrade when you need more (see Billing & Plans)

1. Create or access the merchant account​

Register a new Etalasse account or sign in with an existing one before starting configuration work.

2. Set up the merchant profile​

Complete the basic business identity, contact information, and operational profile.

The Get your shop ready card on the dashboard home shows which setup steps are done and which are still missing. See The shop setup checklist card.

3. Build the product structure​

Create product categories, then add products with pricing, stock, media, and descriptions.

4. Configure payments and fulfillment​

Set up payment methods, shipping options, and any required bank or settlement-related details.

5. Prepare the selling surfaces​

Decide whether you will launch with Catalog, Link, POS, or a combination of them.

If your shop is a Booking type, also set up the booking calendar with its sessions and blocked dates. If it is an F&B type, register your tables before cashiers start serving. If it is a Rental type, fill in the rental terms on each product.

6. Run an internal test order​

Before going live, complete at least one internal test flow so your team can verify:

  • product visibility
  • payment setup
  • order recording
  • stock updates where applicable

7. Explore growth tools once you are stable​

Once basic operations are running, explore Reports to understand performance, the Marketing Center for your first campaign, and AI Chat for day-to-day assistance.

The Get your shop ready card: six steps from shop profile to first order, two already doneGet your shop ready2 of 6 steps doneHideComplete your shop profileAdd your first productSet up a payment methodChoose how customers pay you.StartSet up shippingAdd delivery options for orders that need shipping.StartShare your shop linkSend your storefront link to customers on WhatsApp or social media.StartGet your first orderRecord a sale or wait for your first online order.Start123
The Get your shop ready card on the Dashboard home: (1) setup progress, (2) the next step to do, (3) the first order as the final check.

The Get your shop ready card on the Dashboard home: (1) setup progress, (2) the next step to do, (3) the first order as the final check.

Common mistakes to avoid​

  • adding products before category structure is planned
  • launching without testing payment flows
  • forgetting to review stock behavior before selling live
  • using the wrong Etalasse surface for the intended workflow
  • skipping account recovery preparation for the main operator account